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syndication
Ryan Seacrest TERM 2
payola
DEFINITION 2 the illegal practice of payment or other inducement by record companies for the broadcast of recordings on music radio in which the song is presented as being part of the normal day's broadcast. TERM 3
Walter
Cronkite
DEFINITION 3 anAmericanbroadcast journalist, best known asanchormanfor theCBS Evening Newsfor 19 years TERM 4
Ed Sullivan
DEFINITION 4 an American entertainment writer and television host, best known as the presenter of the TV variety show. TERM 5
timeshifting
DEFINITION 5 the recording of programming to a storage medium to be viewed or listened to at a time more convenient to the consumer.
Arbitron
a consumer research company in the United States that collects listener data on radio audiences. TERM 7
Nielsen
DEFINITION 7 the audience measurement systems developed in an effort to determine the audience size and composition of television programming in the United States. TERM 8
KDKA
DEFINITION 8 First Commercial Radio Station TERM 9
counterprogramming
DEFINITION 9 the practice of offering television programs to attract an audience from another television station airing a major event. TERM 10
Technorati
DEFINITION 10 an Internet search engine for searching blogs.
soundtrack
recorded music accompanying and synchronized to the images of a motion picture, book, television program or video game TERM 17
V-Chip
DEFINITION 17 a generic term for technology used in television set receivers in the USA, Canada, and Brazil which allows the blocking of programs based on their ratings category. TERM 18
Bandstand
DEFINITION 18 an American music-performance show that aired in various versions from 1952 to 1989 and was hosted from 1956 until its final season byDick Clark, who also served as producer. TERM 19
Digital Divide
DEFINITION 19 any inequalities between groups, broadly construed, in terms of access to, use of, or knowledge of information and communication technologies. TERM 20
Penny Press
DEFINITION 20 cheap, tabloid-style papers produced in the United States the middle of the 19th century.
Yellow Journalism
a type of journalism that presents little or no legitimate well- researched news and instead uses eye-catching headlines to sell more newspapers. TERM 22
Mosaic
DEFINITION 22 the web browser credited with popularizing the World Wide Web. TERM 23
Netscape
DEFINITION 23 the general name for a series of web browsers originally produced by Netscape Communications Corporation, now a subsidiary of AOL. TERM 24
column
DEFINITION 24 a recurring piece or article in a newspaper, magazine or other publication. TERM 25
Wire services
DEFINITION 25 an organization of journalists established to supply news reports to news organizations: newspapers, magazines, and radio and television broadcasters.
Ochs Changes to New York Times
Distanced itself from yellow journalism Focused on documentation of majorevents Attracted more affluent readership Lowered price to a penny, attracting middle-class readers TERM 32
Money In for Newspapers
DEFINITION 32 Majority of revenues derived from selling ads Large dailies devote one-half to two-thirds ofpages to ads Ads range from expensive full-page spreads to classifieds (back pages especially valued) Newshole refers to space left for front-page news, regional stories, features (note: Web versions have infinite newsholes; pro or con?) Insider/premium copy/Web (politics/sports/ $); paywalls (icons, usage, etc.) TERM 33
Money Out for Newspapers
DEFINITION 33 Salaries and wages for staff Wire services Feature syndicates Web publishing (designers, updates, etc.) TERM 34
Radio during Depression
DEFINITION 34 provided free entertainment (after you bought the radio) and connected country people to world events. TERM 35
When is Television Viewing
Highest?
DEFINITION 35 During primetime In winter (lightest in July/August) In low- income households Among people with lower education Among females (family decision makers; ads)
