Supply Chain Management
NguyễnThịBích Trâm, PhD
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What is a supply chain? • Why does supply chain management matter? • How to manage supply chain? • What are the major challenges of supply chain management?
Typology: Summaries
2020/2021
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Supply Chain Management
Nguyễn Thị Bích Trâm, PhD
Course outline Chapter 1: Introduction to SCM Chapter 2: Planning and forecasting in SCM Chapter 3: Purchasing and supply management Chapter 4: Operation management Chapter 5: Logistics and distribution Chapter 6: Integrated SCM
Course assessment
- Group working
- Individual tests in class
- Final examination
Chapter 1:
Introduction to SCM
Nguyễn Thị Bích Trâm, PhD
Tram.ntb@ou.edu.vn
APPLE’S SUPPLY CHAIN
A supply chain
- A network of connected and interdependent organizations mutually and co-operatively working together to control, manage and improve the flow of materials and information from suppliers to end users (J Aitken)
Supply Chain Management
according to the Council of Supply Chain Management Professionals
- Supply chain management encompasses the planning and management of all activities involved in sourcing, procurement, conversion, and logistics management (CSCMP)
Logistics vs Supply Chain Management
Decision
phases in a
supply chain
SC strategy or design SC planning SC operations (Chopra & Meindl)
Supply chain macro processes
Why is it so hard to manage SC?
- Trade-off of Breadth vs. Validity of metrics
- Outcome Based Logistics - Perfect order, Perfect Shelf Metrics – How do you measure a system?
- Who wins? Retailers or distributors? Politics and power of players
- Data are stored separately
- All parties do not have equal access to data
- Massive data ≠ Shared & accessible information Visibility – Who can see what and how quickly?
Discussion questions
Discuss the goal of a supply chain and explain the impact of supply chain decisions on the success of a firm.
- Consider the purchase of a can of soda at a convenience store. Describe the various stages in the supply chain and the different flows involved.
- Why should a firm such as Dell take into account total supply chain profitability when making decisions?
- What are some strategic, planning, and operational decisions that must be made by an apparel retailer such as The Gap?
- In what way do supply chain flows affect the success or failure of a firm such as Amazon? List two supply chain decisions that have a significant impact on supply chain profitability.