Ollscoil na hÉireann, Gaillimh
National University of Ireland, Galway.
SEMESTER 1 EXAMINATION, 2009/2010
Exam Code(s):
1MSM1
Exam(s):
MSc. Marketing Degree
Mode Code(s):
MK 567
Module(s)
Services Marketing Theory
Paper No.:
1.
Repeat Paper:
____
Sp
ecial Paper: ____
External Examiner(s):
Professor Christopher Easingwood
Internal Examiner(s):
Dr. Declan Fleming
Dr. Elaine Wallace
Instructions
:
Please answer
three
questions.
Each question will carry equal marks.
Duration:
Two hours.
No. of Answe
r Books:
Requirements
:
Handout
MCQ
Statistical Tables
Graph Paper
Log Graph Paper
Other Material
No. of Pages:
Two including cover page.
Department(s):
Marketing
