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Media and Information Literacy: Codes and Conventions, Lecture notes of Information Literacy

Media and Information Literacy languages such as written and visual text.

Typology: Lecture notes

2020/2021

Uploaded on 03/18/2021

kmdnn
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Media & Information
Languages
JANUARY 2020 M E D I A A N D I N F O R M A T I O N L I T E R A C Y L E S S O N 6
CODES AND COVENTIONS
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Media & Information

Languages

JANUARY 2020 M E D I A A N D I N F O R M A T I O N L I T E R A C Y L E S S O N 6

CODES AND COVENTIONS

Media

Language

It is the way in

which the

media text is

conveyed to the

audience

media text

it is utilized to depict any media item (e.g. TV programs, photos, adverts, film, radio programs, web pages, etc.)

CODES

SYSTEMS OF SIGNS, WHICH
CREATE MEANING TO
COMMUNICATE IDEAS AND
IMPRESSIONS FOR AN
AUDIENCE, PRODUCERS, AND
OTHER STAKEHOLDERS

TYPES OF CODES

TECHNICAL focus on

how media

frames in visual media are presented

SYMBOLIC show what is beneath the surface of what we see

WRITTEN the way titles or headlines are presented

TECHNICAL CODES

C A M E R A A N G L E S , L E N S C H O I C E ,
F R A M I N G , S H U T T E R S P E E D ,
D E P T H O F F I E L D , L I G H T I N G &
E X P O S U R E