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Typology: Schemes and Mind Maps
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Andrea Lopez
ANT 103
Introduction/Chapter 1 questions
1. Remembering: What key historical events or factors led to the establishment of the Hershey Company Town? Provide specific examples from the text to support your answer.
The formation of the Hershey Company Town was deeply influenced by pivotal historical events and strategic decisions. A central factor was Milton Hershey's groundbreaking success in the chocolate industry. The text underscores how Hershey's innovative approaches to chocolate-making propelled him to the forefront of the industry, setting the stage for the establishment of the town. Moreover, the availability of local resources, such as dairy for milk chocolate production, and the carefully chosen geographical location further contributed to the flourishing of the Hershey Company Town.
➔ Text evidence: ◆ “Entrusted his multimillion-dollar candy fortune to American orphans” p. 8 ◆ “Importantly, the Hershey Trust control of the chocolate company has prevented the company from being acquired by a larger conglomerate and possible relocated or liquidated” p. ◆ “Milton Heresy maintained control of his control of his chocolate company after its initial public offering on the stock market in 1927 and never let go” p. ◆ “Derail the Sale”- p. 26-
2. Understanding: How does the author, Peter Kurie, introduce and frame the concept of the Hershey Company Town in the introductory chapters? Discuss the author's purpose and approach in setting the stage for the ethnographic study.
In the introductory chapters, Peter Kurie adeptly introduces and frames the concept of the Hershey Company Town with a dual emphasis on historical context and ethnographic exploration. By delving into Milton Hershey's visionary pursuits and the historical roots of the town, Kurie lays a solid foundation for readers to comprehend the town's significance. The author's purpose seems twofold: to unravel the historical underpinnings of the town's creation and to pave the way for a comprehensive
ethnographic analysis. Kurie's approach, evident in the blending of historical narrative with cultural insight, promises readers a nuanced understanding of the Hershey Company Town and its broader implications.
Text evidence: “Hersheyies-town residents, company employees, Miton Heresy School alumni, and others readily compare their founder to entrepreneur- philanthropists bygone and living. They compare the town he founded to a prominent U.S company town”. P.