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Question: What is a database? Answer: A database is an organized collection of data, generally stored and accessed electronically from a computer system. Question: What are indirect costs? Answer: Indirect costs are expenses that are not directly traceable to a specific product or service but are necessary for the general operation of the business, such as utilities and rent. Question: What is risk management? Answer: Risk management involves identifying, assessing, and prioritizing risks, followed by coordinated efforts to minimize, monitor, and control the impact of unfortunate events. Question: What is performance appraisal? Answer: Performance appraisal is the systematic evaluation of an employee's job performance and productivity, typically conducted by their supervisor or manager. Question: What is consumer behavior? Answer: Consumer behavior is the study of how individuals make decisions to spend their available resources on consumption-related items, including the psychological processes that influence these decisions. Question: What is a Balance Sheet? Answer: A Balance Sheet is a financial statement that reports a company's assets, liabilities, and shareholders' equity at a specific point in time. Question: What is the role of a marketing manager? Answer: A marketing manager plans, directs, and coordinates marketing efforts, developing
strategies to promote products and services and attract customers. Question: What is working capital? Answer: Working capital is the difference between a company's current assets and current liabilities and is a measure of a company's short-term financial health.