Size
The size of the logo can be changed; the
minimum acceptable height is 15mm,
whichever logo version is used.
Logos required solely for the purpose of
large scale printing are available on
request.
Position
To prevent the logo from being crowded or
obscured, there must always be clear
space around it.
The required area of clear space is the full
height of the letter ‘A’ on all sides, apart
from the bottom which increases to twice
the height of the letter ‘A’. You cannot place
text inside this area.
The DSA logo must always be positioned
either at the top left or bottom right hand
side of a document. This will maintain
consistency through all media.
Font
Headers and sub-headers should be in
DAX. Body text should be in Helvetica.
Colour
The pantone references (spot colours)
colours and CMYK (four colour process)
values used in the logo are:
Spot: Pantone 1665
Process: C 0% M 69% Y 100% K 0%
Spot: Pantone 2665
Process: C 79% M 76% Y 0% K 0%
Further information
For further information about using the
DSA logo in any form, please contact:
Intellectual Property Department
The Axis Building
112 Upper Parliament Street
Nottingham
NG1 6LP
Telephone: 0115 936 6271
Email: crowncopyright@dsa.gsi.gov.uk
DSA reserve the right to
withdraw permission to use
DSA logos in order to manage
our reputation.
15mm
text or graphics
text or graphics
DSALG(04/10)
Please read this leaflet before using the artwork supplied.
The Driving Standards Agency Logo
A simple guide to using our logo
