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The various techniques used in music videos to construct meaning, focusing on camera angles, shots, editing, and genre. It discusses the use of different types of shots and movements, diegetic vs. non-diegetic sound, and the pace and style of editing. It also covers symbolic techniques such as facial expressions, gestures, and poses. examples of performance and narrative music videos, as well as different camera angles and editing techniques.
Typology: Summaries
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Mixture – is a combination of performance and narrative. The artists is featured in this style of music video with the narrative of the story acting as the “B-roll”. This is portrayed in ‘Kelly Clarkson’s’ video – ‘Since you been gone’.
Music videos feature a number of shots for various reasons; to relate with the audience by expressing thoughts and feelings, but also to show the viewer what is happening. Camera shots that would be found in a music video are: Long Shot– The emphasis on this type of shot is the location. The artist is shown but cannot be clearly seen. Wide shot – This is where the artist is shown taking up most of the shot but the location/setting is still focused on. Mid shot – this shows the artist from his/her waist to head, and focuses mainly on the subject but still giving an impression of the location/setting.
Over the shoulder shot – this is a good shot used , specifically in narrative based music videos, when the artist is acting and speaking to another person. This shot is also used to show something the character is looking at. Cut in – this shot can be used in music videos to show something that the lyrics might be referring to. For example I will shoot you with my gun ‘ and a gun comes in’ It shows the object in detail, similar to an extreme close up, but used very quickly. A cut in is also used to show a transition of time. These shots are the basic shots you expect to see in most music videos. However, there can be some additional creative ways of displaying a scene through different camera angles…
The way the camera is positioned determines the angle of the shot. There are many different camera angles used in the production of music videos to convey different images. Examples of camera angles are: Eye-Level – this is a very common view as this is how we view the world. It shows subjects as we would expect to see them in real life. High Angle – This is where the camera shows the subject from above - the camera is angled down towards the subject - which has the effect of making them appear less powerful, less significant and or even submissive. Low Angle – This is where the subject is shown from below, giving the impression of being more powerful o r dominant.
Editing is the process that concludes the making of the music video. When you edit, you cut scenes down, add special effects, stylize or colourize the video and put it in order so that some type of story is being told. The editing consists of the following things: - Jump Cutting: including extra shots (often close ups) to transition from one scene to the next OR to emphasize and action or lyric in the song CGI effects: chroma keying out shots to include specific background scenes, adding CGI - adding Computer Generated Images to create specific moods or effects Labrinth: Earthquake Parallel editing: method of cutting between a couple of scenes or stories that are happening at the same time Sound editing: timing the video with the music and adding non-diegetic sound Colourize / Stylize: create a specific mood or genre by altering the overall colour of the video.