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Strategic Planning teams keep the company moving in the right direction by leading the strategic business planning process and spearheading transformational projects across the businesses and geographies. Embedded in teams across the company, strategy professionals explore complex business issues; conduct consumer, competitive and market analyses; create financial models and develop action plans. strategic Planning teams help write the future of beverage by charting the company's path forward.
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F14G- PERSON COCA-COLA VIỆT NAM Expand distribution channel
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SWOT analys
Conclusion
PESTLE Political factors These are all about how and to what degree a government intervenes in the economy. This can include – government policy, political stability or instability in overseas markets, foreign trade policy, tax policy, labour law, environmental law, trade restrictions and so on. Economic factors Economic factors have a significant impact on how an organisation does business and also how profitable they are. Factors include – economic growth, interest rates, exchange rates, inflation, disposable income of consumers and businesses and so on.
Social factors Socio-cultural factors, are the areas that involve the shared belief and attitudes of the population. These factors include – population growth, age distribution, health consciousness, career attitudes and so on. These factors are of particular interest as they have a direct effect on how marketers understand customers and what drives them.
Technological factors affect marketing and the management thereof in three distinct ways such as producing goods and services, distributing goods and services, communicating with target markets
S W O T A N A L Y S I S