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audience adaptation
the process of customizing your speech material to your
specific audience
TERM 2
relevance
DEFINITION 2
adapting the information in the speech so that audience
members view it as important to them
TERM 3
timely
DEFINITION 3
showing how information is useful now or in the near future
TERM 4
proximity
DEFINITION 4
a relationship to personal space
TERM 5
common ground
DEFINITION 5
the background, knowledge, attitudes, experiences, and
philosophies that are shared by audience members and the
speaker
personal pronouns
we, us, and our pronouns that refer directly to members of
the audience
TERM 7
rhetorical
questions
DEFINITION 7
questions whose answers are obvious to the audience and to
which they are not expected to replt
TERM 8
credibility
DEFINITION 8
the level of confidence that an audience places in the
truthfulness of what a speaker says
TERM 9
knowledge and expertise
DEFINITION 9
how well you convince your audience that you are qualified
to speak on the topic
TERM 10
trustworthiness
DEFINITION 10
the extent to which audience members believe that what
you say is accurate, true, and in their best interests
presentational aid
any visual, audio, or audiovisual material used in a speech
for the purpose of helping the audience understand some
point the speaker is making
TERM 17
visual aid
DEFINITION 17
a form of supporting material that allows the audience to see
as well as to hear information
TERM 18
model
DEFINITION 18
a three-dimensional scaled-down or scaled-up version of an
actual object
TERM 19
diagram
DEFINITION 19
a type of drawing that shows how the whole relates to its
parts
TERM 20
charts
DEFINITION 20
graphic representations that present information in easily
interpreted formats
wordcharts
used to preview, review, or highlight important ideas
converted in a speech
TERM 22
flow charts
DEFINITION 22
use symbols and connecting lines to a diagram the
progressions through a complicated process
TERM 23
graph
DEFINITION 23
a chart that compares information
TERM 24
bar graphs
DEFINITION 24
charts that present information using a series of vertical or
horizontal bars
TERM 25
line graphs
DEFINITION 25
charts that indicate changes in one or more variables over
time
