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Information Manager Assignment: Snook's Dream Cars, Assignments of Communication

An assignment for a university course, tcom 264, in the spring of 2009. The assignment requires students to research and develop a story plan for snook's dream cars, a business specializing in remodeling classic cars. Students are asked to identify contact information, gather additional sources, and create a story plan with three topic headings, sub topics, video elements, and photo elements. The assignment instructions, a checklist, and a place for the student's name.

Typology: Assignments

Pre 2010

Uploaded on 08/18/2009

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ASSIGNMENT #3: INFORMATION MANAGER
DUE: January 27, 2009
VALUE: 25 points
Your name: Tyler Sanders _________ kktc264 n ____
PREP YOUR DISK & ASSIGNMENT OVERVIEW (2 points)
1. Create a folder on your disk named a03_information (“a - zero - two - information” --- all lower case, no spaces)
2. Download this assignment from the TCOM 264 BlackBoard portal (right-click on link, save target as, save inside
a03_information folder). Once saved, open this local file from your disk in Microsoft Word and type in your answers. Be sure to
save again once you’ve typed in your answers. MAKE SURE YOU ARE SAVING TO YOUR FLASH DRIVE, not the hard drive
of the computer! Save the completed assignment as a03_information.doc inside the a03_information folder on your flash
drive.
3. When done, print out 1 copy of the completed assignment to turn in to the instructor.
4. FTP the a03_information folder (with this completed assignment inside) to the classwork server.
The role of the Information Designer is to conduct research and develop a story plan based on the findings. In this assignment, you will
conduct research on your selected topic, and then develop a story plan (outline), which will clarify the subject matter and media resources.
IDENTIFY TOPIC CLIENT (5 points):
1. Identify Contact Information
Business/Organization/Topic Name: Snook’s Dream Cars____________________________________________
Business Address: 13920 County Home Rd., Bowling Green, OH 43402_________________
Business Phone: 419-353-8338_____________________________________________________________
Business Email: jsnook@wcnet.org_______________________________________________________________
Business Website: http://snooksdreamcars.com/____________________________________________________
2. Identify the person who would be most useful when trying to gather story information:
Primary Contact Name (first and last):Jeff Snook____________________________________________________
Primary Contact Job Role/Title: Owner____________________________________________________________
Primary Contact Phone #:419-353-8338_______________________________________________________
Primary Contact Email: jsnook@wcnet.org_________________________________________________________
3. Identify the second point of contact, for more information or for backup!
Secondary Contact Name (first and last):Bill Snook__________________________________________________
Secondary Contact Job Role/Title: Owner _________________________________________________________
Secondary Contact Phone #: 419-353-8338____________________________________________________
Secondary Contact Email: Bill@snooksdreamcars.com_______________________________________________
4. How long has this business/organization/topic been around (absolute date or year)? 1963___________________
5. Why does it exist? What is its purpose in the community? For show to the Community and car lovers________
6. Why did you select this topic? What made it seem interesting to you? The Cars that snooks acquires intrigue me
7. What is your MISSION for this story? What are you hoping to achieve by publicizing this topic? Better understanding of why snooks
set out in this business and why they went the direction they did with their business. ________________________
8-10 Who is your target audience?
Locale: [ x ] BGSU Students [ x ] BGSU Faculty & Staff [ x ] Community members [ ] Ohioans [ ] World-wide
Age: [ ] Children age 12 & under [ x ] Teens [ x ] Age 18-30 [ x ] Age 31-55 [ x ] Seniors
Ethnicity: [ ] African-American [ ] Caucasian [ ] Hispanic [ ] Other [ x ] Doesn’t matter
Last Updated: January 2009
TCOM 264 – Kling
Spring 2009
Page 1 of 3
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ASSIGNMENT #3: INFORMATION MANAGER

DUE: January 27, 2009

VALUE: 25 points

Your name: Tyler Sanders_________ kktc264 n____

PREP YOUR DISK & ASSIGNMENT OVERVIEW (2 points)

  1. Create a folder on your disk named a03_information (“a - zero - two - information” --- all lower case, no spaces)
  2. Download this assignment from the TCOM 264 BlackBoard portal (right-click on link, save target as, save inside a03_information folder). Once saved, open this local file from your disk in Microsoft Word and type in your answers. Be sure to save again once you’ve typed in your answers. MAKE SURE YOU ARE SAVING TO YOUR FLASH DRIVE, not the hard drive of the computer! Save the completed assignment as a03_information.doc inside the a03_information folder on your flash drive.
  3. When done, print out 1 copy of the completed assignment to turn in to the instructor.
  4. FTP the a03_information folder (with this completed assignment inside) to the classwork server. The role of the Information Designer is to conduct research and develop a story plan based on the findings. In this assignment, you will conduct research on your selected topic, and then develop a story plan (outline), which will clarify the subject matter and media resources.

IDENTIFY TOPIC CLIENT (5 points):

  1. Identify Contact Information Business/Organization/Topic Name: Snook’s Dream Cars ____________________________________________ Business Address: 13920 County Home Rd., Bowling Green, OH 43402_________________ Business Phone: 419-353-8338_____________________________________________________________ Business Email: jsnook@wcnet.org_______________________________________________________________ Business Website: http://snooksdreamcars.com/____________________________________________________ 2. Identify the person who would be most useful when trying to gather story information: Primary Contact Name (first and last):Jeff Snook____________________________________________________ Primary Contact Job Role/Title: Owner____________________________________________________________ Primary Contact Phone #:419-353-8338_______________________________________________________ Primary Contact Email: jsnook@wcnet.org_________________________________________________________
  2. Identify the second point of contact, for more information or for backup! Secondary Contact Name (first and last):Bill Snook__________________________________________________ Secondary Contact Job Role/Title: Owner _________________________________________________________ Secondary Contact Phone #: 419-353-8338____________________________________________________ Secondary Contact Email: Bill@snooksdreamcars.com_______________________________________________
  3. How long has this business/organization/topic been around (absolute date or year)? 1963 ___________________
  4. Why does it exist? What is its purpose in the community? For show to the Community and car lovers ________
  5. Why did you select this topic? What made it seem interesting to you? The Cars that snooks acquires intrigue me
  6. What is your MISSION for this story? What are you hoping to achieve by publicizing this topic? Better understanding of why snooks set out in this business and why they went the direction they did with their business. ________________________ 8-10 Who is your target audience? Locale: [ x ] BGSU Students [ x ] BGSU Faculty & Staff [ x ] Community members [ ] Ohioans [ ] World-wide Age: [ ] Children age 12 & under [ x ] Teens [ x ] Age 18-30 [ x ] Age 31-55 [ x ] Seniors Ethnicity: [ ] African-American [ ] Caucasian [ ] Hispanic [ ] Other [ x ] Doesn’t matter Spring 2009 Page 1 of 3

ASSIGNMENT #3: INFORMATION MANAGER

DUE: January 27, 2009

VALUE: 25 points

GATHER ADDITIONAL SOURCES (10 points):

  1. Gather 5 (or more) additional sources for your topic. This may include, but is not limited to: brochures, newspaper or magazine articles (online or from the Library), literature obtained from the client, and existing website entries or blog postings. a. I will not accept all materials from one source, for example, their BGSU website. b. I will accept one personal interview as a source, but the questions and answers must be documented. c. You may also use resources from other universities on a similar subject, but different organization.
  2. List the sources you found below: SOURCE 1: http://snooksdreamcars.com/ SOURCE 2: SOURCE 3: SOURCE 4: SOURCE 5:
  3. Attach all five collected sources to this printed assignment and turn in all materials to your instructor. As you continue to gather more materials, keep all resources in your class binder for reference as you write and develop your story and website.

STORY PLAN (10 points):

Complete the following outline with a story plan for your Short Feature using these guidelines. You will use this outline as a guide as you write your story and develop your website. Your final story, however, may vary from this outline as you collect new information.

  1. Develop a catchy story title for your short feature (SUGGESTION: DO THIS LAST).
  2. List the appropriate category for your story
  3. Story Topic: Write down 3 topic headings for your story. These headings should be the specific elements of your story that will achieve your goals or mission.
  4. Sub Topic: For each topic heading, list at least two descriptors, facts, or additional information to help clarify your story topic. You may list broad topics, then fill in the details later once you’ve collected more information.
  5. Video Element: Describe an appropriate video to enhance your topic (i.e. interview with chairman about this topic, :30 second clip of tractors at Tractor Pull, :30 second clip of band on stage). A video should provide additional material that can’t be captured as vividly in print. Consider things that have more impact with audio and movement such as an interview, a sport, or music.
  6. Photo Element: Describe a visual that will enhance your topic (i.e. map of Bowling Green showing natural wetlands, dogs being walked on leash at Humane Society, a group of students dancing at Dance Marathon). STORY TITLE: How the Dream Cars of Snook’s became A Reality__________________________________ CATEGORY: (Town, Culture, Business, or Campus) Culture_________________________________________ I. STORY TOPIC 1: How Bill and Jeff Selected the Cars to remodel_____________________________________ a. Sub topic: Average Cost of buying a Classic car that needs work______________________________ b. Sub topic: Where most of the cars come from_____________________________________________ c. Video Element: Interview of Jeff or Bill explaining an interesting story if possible of a car they ran across d. Photo Element: Of Jeff or Bill with that Vehicle featured in the video__________________________ II. STORY TOPIC 2: How long it takes to remodel each purchased vehicle________________________________ a. Sub topic: The things they need to do to the vehicles_______________________________________ b. Sub topic: Cost of refurbishing the show vehicles __________________________________________ c. Video Element: Video with an interview and showing under the hood of a vehicle of Snook’s_________ d. Photo Element: Picture of a car in the process of being remodeled ____________________________ III. STORY TOPIC 3: How many cars they have remodeled over the years_________________________________ a. Sub topic: How many have been remodeled for customers to drive ____________________________ b. Sub topic: How many have been remodeled for the Snook Family and the showroom______________ c. Video Element: Interview with Jeff or Bill explaining how many cars they do a year for them and community Spring 2009 Page 2 of 3