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2025 - 2026 CMP EXAM|ACTUAL EXAM
QBANK|350Qs&As|A+GRADE ASSURED
All freight traveling between countries must be accompanied by which of the following: a. an attorney b. an event rep c. descriptive documentation d. photographs of the contents - ANS:->>>-c. descriptive documentation The content of an event is determined by a. objectives b. audience c. budget d. suppliers - ANS:->>>-a. objectives DMCs and destination marketing organizations can provide guidelines on: a. hiring and contracting b. recruitment and retention c. marketing and advertising d. evaluating and auditing - ANS:->>>-a. hiring and contracting All of the following are tools that successful teams must have except: a. fair compensation b. clear direction from leadersc. a common goal d. good orientation - ANS:->>>-a. fair compensation Why is SEO important to an event? a. so attendees can link into a community website during the event b. so event planners can search for suppliers interested in the event c. so RFPs can be submitted online d. so the event's website can be easily found online - ANS:->>>-d. so the event's website can be found online Criteria for hiring a speaker for an event should be developed after doing which of the following? a. reviewing evaluations from past events b. deciding on the location of the event c. closing the registration process
d. selecting a candidate - ANS:->>>-a. reviewing evaluations from past events Which type of survey question has possible options of yes or noa. multiple choice b. two-way
C. attendance can be influenced by several factors including location, cost, timeliness, popularity and others. D. while you believe your projection is realistic given the tactics, you can't guarantee the number of attendees. - ANS:->>>-D. while you believe your projection is realistic given the tactics, you can't guarantee the number of attendees. You are project manager and editor for the company's annual report and receive the draft copy from many internal stakeholders, including your HR colleagues. They supply
you with data on the employee engagement survey that paints a considerably more positive picture than you know to be the reality in the company. You also know that negative information may directly impact the company stock price. Which of the following is the BEST course of action under these circumstances? A. Tell your HR colleagues that this is illegal and insist that they correct the data toaccurately report the information B. Put the copy into the final draft of the annual report and document your opposition toand lack of responsibility for it 2 C. Meet with your HR colleagues to learn their reasons for supplying the information in this way using the company's Code of Conduct and/or Values to guide the discussion and amend the text D. Print the copy as submitted recognizing your HR colleague's prerogative as the authors - ANS:->>>-C. Meet with your HR colleagues to learn their reasons for supplying the information in this way using the company's Code of Conduct and/or Values to guide the discussion and amend the text To be successful, an organization's culture should: A. be shaped to support its mission and strategy. B. evolve naturally based on employees' values and preferences. C. remain independent of the operating strategy. D. be the same as other organizations in the same industry - ANS:->>>-A. be shaped to support its mission and strategy. A comprehensive situation analysis includes research into issues an organization faces and: A. key messages to change audience perceptions. B. an analysis of the audience(s) affected by issues. C. communication strategies, tactics and budgets. D. goals and objectives that will determine success. - ANS:->>>-B. an analysis ofthe audience(s) affected by issues. For communication about corporate social responsibility and sustainability issues to be effective, it must: A. focus on an organization's positive environmental impact. B. be aligned with an organization's corporate strategy and values. C. C. target customers and investors in publicly traded organizations. D. focus mainly on an organization's investments in the community - ANS:-
-B. be aligned with an organization's corporate strategy and values. You work for a gas utility and safety is taken seriously given the dangerous nature
D. the number of safety incidents before and after the campaign - ANS:-
-D. the number of safety incidents before and after the campaign SMART objectives in a communication plan should be: A. specific, measurable, attainable, realistic and timely. B. specific, measurable, accurate, realistic and timely. C. specific, meaningful, attainable, realistic and timely. -A. be shaped to support its mission and strategy. A comprehensive situation analysis includes research into issues an organization faces and: A. key messages to change audience perceptions. B. an analysis of the audience(s) affected by issues. C. communication strategies, tactics and budgets. D. goals and objectives that will determine success. - ANS:->>>-B. an analysis ofthe audience(s) affected by issues. For communication about corporate social responsibility and sustainability issues to be effective, it must: A. focus on an organization's positive environmental impact. B. be aligned with an organization's corporate strategy and values. C. C. target customers and investors in publicly traded organizations. D. focus mainly on an organization's investments in the community - ANS:- >>>-B. be aligned with an organization's corporate strategy and values. You work for a gas utility and safety is taken seriously given the dangerous nature D. the number of safety incidents before and after the campaign - ANS:- >>>-D. the number of safety incidents before and after the campaign SMART objectives in a communication plan should be: A. specific, measurable, attainable, realistic and timely. B. specific, measurable, accurate, realistic and timely. C. specific, meaningful, attainable, realistic and timely. D. specific, measurable, attainable, realistic and tactful - ANS:->>>-A. specific, measurable, attainable, realistic and timely. The fundamental purpose of a strategic communications plan is to: A. maximize awareness of the organization across a broad range of media. B. develop new business activity through communications. C. align communications activity with the business goals of the organization. D. develop new audiences through communications initiatives. - ANS:->>>-C. align communications activity with the business goals of the organization. SWOT, as in SWOT analysis, stands for: A. Stakeholders, Work plans, Objectives, and Tools. B. Solutions, Weaknesses, Obstacles, and Threats. C. Strategies, Work plans, Objectives, and Timelines. D. Strengths, Weaknesses, Opportunities, and Threats - ANS:->>>-D. Strengths, Weaknesses, Opportunities, and Threats When implementing a communication program, which of the following steps should come first in the process? A. Selecting the right communication channels B. Determine the key messages to communicate C. Assessment of the situation D. Determine the key players and budget - ANS:->>>-C. Assessment of the situation Which of the following communication channels is best for communicating organizational transformation issues? A. Face-to-face communication B. Social media C. Print media D. All-hands electronic meeting - ANS:->>>-A. Face-to-face communication
Which of the following statements best describes what communications professionals should consider when selecting a communication metric A. How much of the company's financial capital it will consume B. Which metric is easiest to measure C. How it supports the company's business objectives D. The number of communications staff - ANS:->>>-C. How it supports the company's business objectives
provide solutions to temporary needs, such as transportation to distant destination (ground, air, or sea), food provision, venues and overnight lodging. Includes meetings and events as as sector.
Difference between hospitality industry and meeting profession - ANS:->>>- The hospitality industry is typically seen as a provider or service while the meetings profession utilizes those services dmc - ANS:->>>-independent planner is tied to a destination in the US pco - ANS:->>>-independent planner tied to a destination outside US professional congress organizer dmo - ANS:->>>-non profit association or govt office tied to a destination How can engaging all stakeholders affect successful change? - ANS:->>>-It can help create a better understanding, identify potential opportunities and clarify the organizations communication style Which term refers to how willing an organization is to take risks? - ANS:->>>- Risk profile What are the 6 types of security for events? - ANS:->>>-1. contracted 2. law enforcement
- peer
- personal
- proprietary
- volunteer All of the following should be done after the interview except - ANS:->>>- Outline why the stakeholder's support is needed -- this should occur during the interview, not after When a budget is based on estimates of income and expected expenses rather than aprevious year's budget, It is known as which of the following? - ANS:-
-Zero- based budgeting incremental budgeting - ANS:->>>-building a budget by analyzing projected and actual figures from a previous year's budget If there is no attrition clause included in a contract, which of the following is true? - ANS:->>>-Damages will be determined by a court What does an attrition clause address? - ANS:->>>-When a contract is fulfilled
b. social media c. announcement over the PA system d. digital or print newsletter - ANS:->>>-d. digital or print newsletter During which phase of the procurement process are milestone dates incorporated into the project plan to ensure timely delivery of goods and services? a. closing b. planning c. administering d. conducting - ANS:->>>-administering - the event pro evaluates the performance of the contract and manages the relationship between the organization and suppliers Which of the following should not be included on the envelope of an invitation for a dignitary? a. full name (no prefix) b. his/her excellency c. ambassador (name) and family d. the ambassador of (name of country) - ANS:->>>-c. ambassador (name) and family in black ink: his/her excellency full name (no prefix) the ambassador of country which of the following questions does "determining the long-term viability of an event" answer a. how much profit will the organization make? b. will the event help improve the organization's reputation? c. can the event continue under the currently forecasted conditions? d. is the current combo of speakers and sponsors sufficient for making a successful event? - ANS:->>>-c. can the event continue under the currently forecasted conditions? SMARTER acronym - ANS:->>>-specific, measurable, attainable, relevant,
time- based, ethical, recorded What is a capability assessment? - ANS:->>>-Identifying positive risk- reducing aspects of an event Capabilities are the contract to threats, which are negative risk aspects of events
d. meeting venues may reduce their fees if a celebrity speaks at their location - ANS:->>>-b. meeting an event's goal of increasing the organization's credibility what color tends to result in less engagement among attendees and speakers? a. blue b. red
c. grey d. green - ANS:->>>-c. grey neutral colors are less stimulating and result in less engagement. warm colors are morestimulating and increase participation. cool colors result in creativity and innovative thinking. Which of the following best describes costs that can change depending on the number of guests/attendees? - ANS:->>>-variable costs those that can change because of the number of attendees, like food, printed materials and beverages How many main steps are part of the development of a work breakdown structure? - ANS:->>>-two step one - determine tasks and milestones step two - estimating resources Which of the following is the formula to calculate return on investment (ROI)
- ANS:->>>-Net monetary benefits / meeting costs x 100 All of the following are key areas of focus for the production company, destination management company, and attendee reg specialist except: a. long-term client relationships b. sales of goods and services c. time allocation d. client satisfaction - ANS:->>>-c. time allocation When developing a production schedule, the event professional estimates the amount of time needed to complete each of the tasks. this is known as: - ANS:-
- forecasting When marketing contests to potential registrants, which of the following is the best source of prizes? - ANS:->>>-sponsors and vendors of an event The registration for an event is $250. The variable cost is $75pp. What is the contribution margin - ANS:->>>-$
As part of strategic planning of an event, what should be included in a financial summary? a. profitability, solvency, liquidity b. measurable objectives, monitoring tools c. historical income and expense statements, cash flow statements from previous events, and budget d. key performance indicators - ANS:->>>-c. historical income and expensestatements, cash flow statements from previous events, and budget Which of the following statements is true about mission statement, goals, and objectives? - ANS:->>>-A mission statement defines the purpose of the organization, goals are broad and support the mission, objectives support the goals. What is the first step in developing an evaluation plan? a. measure expected return on investment b. establish how success is defined by stakeholders c. determine the impact and consequences of the meeting d. determine the measurable objectives - ANS:->>>-b. establish how success is defined by stakeholders What is an RFP? - ANS:->>>-request for proposal Which of the following factors should a planner consider when determining feasibility ofa meeting or event? a. business plan, execution, trust, transparency b. history of previous events, financial resources, audience c. key performance indicators, SMART objectives, management plan d. mission statement, goals, objectives - ANS:->>>-b. history of previous events, financial resources, audience Strategic planning 3 primary elements - ANS:->>>- discovery analysis planning mission statement - ANS:->>>-defines and organization's purpose. rarely changes goals - ANS:->>>-broad and general. used to achieve an organization's mission over and extended period of time
objectives - ANS:->>>-specific and narrow. used to achieve the goals. tie directly to evaluation measures SMARTER objectives - ANS:->>>-Specific
